This week, we're adding more pages to our Spellbook. Here's what we'll be talking about:

There’s no such thing as a bad listener—only untrained ones. Ever had a meeting where things just didn’t go as planned? Interruptions, lost interest, and conversations that go off track?

Creatives and freelancers, the issue might be that you’re sticking too closely to a script or an ideal outcome. The key to a smooth meeting is to listen better. You don’t need to dominate the conversation. Clients want to be heard and understood—it’s about them, not about showcasing your portfolio or expertise.

Remember the HEAR method to improve your listening skills:

Halt: Pause your inner thoughts and truly listen. Focus on what they’re saying without thinking about your responses. Take notes and absorb everything.

Empathy: Put yourself in their shoes. Understand their problems deeply before jumping to solutions. Think about what worries them.

Engage: Stay active in the conversation. Nod, take notes, ask clarifying questions, and follow up if something isn’t clear.

Anticipate: Be curious about what they’ll say next, without jumping to conclusions. Treat the conversation like watching a movie—anticipate, but don’t predict.

Repeat: Summarize, paraphrase, and review what’s been discussed. Make sure you’ve got everything right before you speak.

Use this process throughout your meetings, and you’ll find your conversations become more meaningful and productive.

Creators, we’ve all been there. You’re excited about a great idea, but when it doesn’t turn out as perfect as you imagined, it ends up in drafts. Then, instead of creating, you spend hours searching for new ideas, or get stuck in endless brainstorming, waiting for everything to be perfect.

But here’s the truth: the key to success as a creator isn’t perfection—it’s consistency. Would you rather post three times a week, improving each time, or post once every four months because you’re chasing perfection? The real progress comes from showing up regularly, not waiting for perfection.

Here are some tips to help you break free from the perfectionist trap and focus on consistency:

By focusing on consistency and applying these strategies, you'll find that your content improves over time, and you’ll move forward without being held back by perfectionism.

Limin and Muna, our last two interns who extended their stay for a few more days, have finally completed their term. The office feels a bit emptier now, and while we know we’ll see them again soon, it’s still hard not having them around. There were tears, farewell hugs, and well wishes for their next adventures. The team will miss them, but we’re excited to see where their journeys take them next.

After Najang left, we opened up a spot for copywriters immediately. Have you seen the video?

If you know anyone who’s interested, please let them know they can email us their cv’s at [email protected]. The deadline will be on the 28th of August!

Our team has been taking some courses from DARe’s IBA Classes offered for FREE.

https://www.dare.gov.bn/events

You can check the upcoming courses on the link above. Their courses are workshop style, so you can expect a hands on experience. We recently took two of the finance courses, and will be attending another one some time on the 28th this month. Trust us, it’s worth it.

Sometimes the shows we want to watch on Netflix aren’t available in our region. So then we would hop on to a VPN, open up Netflix in another region, get excited because we see the show we want to watch, only to find out that there’s no subs. (Yes, Netflix Japan for Anime).

Last week we found +Sub, a Google Chrome extension that overlays the subs for the unsubbed versions of the shows! Live saver!

If you want to read the previous pages, head over to this link right here:

That’s all for this week. See you next week!

At AICREATIVV, we aim to make every person who engages with us 1% better — our members, our existing and potential clients, the business community, the creative community & so on.

We strive for Public Victory. 

Each week, we'll share insights, tips, and recommendations to help you learn the magical combination of strategy, creativity, and business know-how that truly enchants your audience.

Let's unlock the magic of strategic design.

We hope this brought you value.

Business owners, marketing departments & corp comms - have a project in mind? Let’s discuss.