The Spellbook Page #1 | Bored at Work, Great Storytelling, and 5 W’s of Brand Strategy

This week, we're adding more pages to our Spellbook. Here's what we'll be talking about:

🔦 Highlights

• The Spellbook Page #1 | Bored at Work, Great Story …

  • 📌 Bored at Work

    • Why you’re bored

    • What you can do

  • 📌 The Key to Great Storytelling

    • The ingredients

    • Let’s put it into practice

  • 📌 Demystifying Brand Strategy: The 5 W's

    • Breaking down brand strategy

    • Let’s put it into action

• 🤳 Updates

  • From 2 to 7

  • Short Company Getaway

• ✨ Recommendations

  • Notion (Application)

  • Delivering Happiness by Tony Hseih (Book)

📌 Bored at Work

Are you feeling stuck in a rut and bored at work? It's time to reignite your creativity and curiosity. Discover what your boredom is trying to tell you and how to overcome it with these insights.

Why you’re bored

• Listen to your brain: When boredom strikes, it's a signal that you're craving a change. It's time to break away from the mundane and rediscover your passion.

• The spark: When you first create something, you pour your heart and soul into it. As time goes by and your work becomes routine, the original enthusiasm may fade, leaving you feeling like a machine.

• The straight-line trap: Staying in one lane and following a predictable routine can stifle creativity, preventing innovation and personal growth.

• The cost of repetition: When tasks become second nature, curiosity and creativity suffer. There's no room for improvement, no room for change – only the same expected input and output.

What you can do

• Embrace curiosity: Look forward to sharing ideas, solve problems together, and create an open environment where everyone's input is valued.

• Innovate and improve: Continuously seek ways to enhance your product or service, inviting fresh perspectives and challenging the status quo.

• Creative cross-pollination: Organize brainstorming sessions where team members can bounce ideas off each other, even if it's outside their line of work.

Remember, we're humans, not robots. By escaping the repetitive tasks that lead to boredom, we can rekindle our creativity and passion, making work an exciting and fulfilling experience.